Never pass up a chance to sit down or relieve yourself. -old Apache saying

Tuesday, April 24, 2012

Texas Beer Fest

Philosophy
The TxBF is about showcasing quality made craft beer from around the world, but especially our home state of Texas. We are a Texan run organization that is simply interested in promoting the craft beer industry through a series of events, particularly the Texas Beer Festival, that are carefully designed to promote quality beer. We hand pick all of our participants and choose them principally on the quality of product that they produce. We will not succumb to having large sums of money thrown at us to promote an inferior product, nor will we allow brands that we feel are dangerous to the public.
Is it "worth" it?  That's subjective.  

This Saturday, April 28, from 1p-7p will be the first time the Texas Beer Fest will be held at Discovery Green downtown.  Last year it was in Humble, and we didn't go.  Drive to Humble?  Eh!   

Figures please:  

They charge $27 (advance sale) or $30 (day of event) just to walk in the gate (the "Entrance Ticket").  If you want, that's all you have to pay for admission, but that would include no beers.  Why would you go to the Texas Beer Festival and not buy any beers?  That's a tough one.  Maybe you like the musical artists that will be at the Festival.  I haven't heard a one of them, but that's not surprising.

Once at the event, if you want a beer (see paragraph above), you would buy "Food and Drink" tickets.  1 ticket for $1.  That 1 ticket will get you $1 of food or 2 ounces of beer.   You have the option of buying 12 Food and Drink tickets at the same time you purchase your Entrance Ticket.  What's the big deal about that option?  Why not just wait to get Food and Drink tickets while at the event, for $1 apiece.  That way, if you only want, say, 4 ounces of beer, it would cost you $2 in Food and Drink tickets.

So ... the more Food and Drink tickets you buy, the lower the overall cost per ounce of beer.  

So ... let's say you buy your Entrance Ticket the day of the event ($30):
  • If you only drink 2 ounces of beer, it will cost you $31 total.  That's an expensive 2 ounces of beer.
  • If you drink 20 ounces of beer, it will cost you $40 total.  That's $2 per ounce.  More like it, but that's still a rate of $24 per 12 ounce beer.  Ouch.
  • If you drink 40 ounces of beer, it would cost you $50 total.  That's $1.25 per ounce and $15 per 12 ounce beer.  And you'd better not drive home. 
Et cetera.  Et cetera.

Is it worth it?  That's subjective.  If the beer sucks, no way.  If the beer is awesome, well, maybe.

Hey, isn't WAR playing at the iFest downtown this Saturday around 6pm?


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